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https://twitter.com/ben_espn/status/1649156708084641792

Viewership for Sunday Night Baseball on ESPN is up 11 percent from last year and
 up a staggering 30 percent in P18-49 for non-Yankees vs Red Sox games. Yanks-So
x hasn’t happened yet this year unlike last year. The two teams haven’t been o
n SNB yet at all.


ESPN的Sunday Night Baseball

今年迄今的非基襪場的收視較去年成長11%

其中18-49歲收視成長30%


註:

去年第一場Sunday Night Baseball就是收視保證的基襪戰

而今年基襪兩隊都還沒上過SNB



前幾天也有記者去訪問ESPN官員


Networks like faster MLB games ... so far

The early signs are looking good. I called Flora Kelly, VP/ESPN Research, to ask
 her what she has seen so far. She said it was too early to tell (of course!). B
ut based on numbers from spring training combined with the first couple of ESPN
games, she’s encouraged.

雖然剛開季樣本還很小

但ESPN官員表示目前它們收到的收視數字

讓他們感到鼓舞


So far, ESPN’s games are nearly a half-hour shorter than last year. ESPN’s had
 its most-watched spring training since 2016, and its first three games “trende
d above what we thought they would do,” Kelly said.

今年ESPN轉播比去年大概快了半小時

其中他們有得到自2016年後最多人收看的春訓賽

然後賽季的前三場比賽收視

也超出他們原本預期


Kelly’s team speculates that the new rules will keep fans watching longer (or "
time spent viewing" in research exec parlance).

ESPN團隊推測，新規則將使球迷觀看的時間更長




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※ 作者: zxc906383 2023-04-22 10:29:41
※ 文章代碼(AID): #1aGqQO7K (Baseball)
※ 文章網址: https://www.ptt.cc/bbs/Baseball/M.1682130584.A.1D4.html