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原文網址：https://reurl.cc/jmlVVZ


Everyone wants to be in business with Caitlin Clark, even NBA superstars like St
ephen Curry. According to a new report from Bloomberg, Under Armour's inability
to sign Clark played a role in Curry's long-term relationship with the brand det
eriorating before ultimately ending earlier this month.



Curry had been with Under Armour since 2013, prior to his ascension to the top o
f the sport, but the two sides parted ways earlier this month. Curry's standalon
e venture, "Curry Brand," will continue independently, and, as a sneaker free ag
ent, he is free to wear other brands.



"Under Armour believed in me early in my career and gave me the space to build s
omething much bigger and more impactful than a shoe," Curry said in a press rele
ase. "I'll always be grateful for that."

Curry 在新聞稿中表示：「Under Armour 在我職業生涯早期就相信我，並給我空間打造出
比一雙球鞋更大、更有影響力的東西。我永遠會為此心懷感激。」

While Under Armour believed in Curry earlier than most, the Warriors star and hi
s camp had grown "frustrated" with the company in recent years. Via Bloomberg:

儘管 Under Armour 的確在很早期就看好 Curry，但《彭博社》指出，近幾年這位勇士球星
與他的團隊已經對公司感到「失望」與「不滿」。

Curry and his advisers became frustrated by what they viewed as underinvestment
in the brand, according to people familiar with the situation who asked to not b
e identified because details of the relationship are private. Meanwhile, the div
ision's sales weren't meeting the company's or Curry's expectations, the people
said.



Part of Curry's frustration reportedly stemmed from Under Armour's failed attemp
t to sign Clark when the women's basketball phenom was on the market early last
year. Clark ultimately signed an eight-year, $28 million deal with Nike, which i
ncluded a signature shoe. Here's Bloomberg again:



One sore point for Curry was the attempt last year to recruit Caitlin Clark to j
oin his brand, according to people familiar with the matter. He and the company
pursued the phenom, but Under Armour's offer trailed the total value of Nike's p
itch, the people said. Clark, now a star in the WNBA, opted to sign with Nike.



After Clark signed with Nike, The Wall Street Journal reported the respective of
fers she received at the time. While Under Armour's offer was better on a per-ye
ar basis, it was significantly shorter than Nike's offer.

在 Clark 與 Nike 簽約後，《華爾街日報》也曾披露當時她收到的各方報價。雖然 Under
Armour 在「每年金額」方面更優，但合約年限卻比 Nike 的提案短得多。

In August, Nike made Clark a "Signature Athlete," introduced her unique logo and
 confirmed that her first signature hoe will be released in 2026. Sneaker insid
er and expert Nick DePaula told Front Office Sports that the shoe could be worth
 over $100 million to Nike. However much Nike ends up making on Clark's shoe, it
 will be far more than the $28 million they gave her -- nevermind what they make
 on merchandise and Clark's "Player Edition" shoes.


的球鞋賺進多少，肯定都會遠超他們給她的 2,800 萬美元──更不用說周邊商品，還有 Cl

ark 的「球員版」球鞋所帶來的收益。

Under Armour's decision to not do whatever it took to sign Clark -- one of the m
ost popular athletes in America with a rabid fanbase -- seemed short-sighted at
the time. It only looks worse now that Curry has walked as well.




心得：UA還有靈壓嗎

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※ 作者: Kai877 2025-11-25 11:17:03
※ 文章代碼(AID): #1f9H-oQQ (NBA)
※ 文章網址: https://www.ptt.cc/bbs/NBA/M.1764040626.A.69A.html